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At Crays, we’re redefining branded living by blending lifestyle, community, and innovation into seamless, 24/7 spaces where work, live, and play merge under one cohesive experience.
More than just a backdrop, Crays becomes a co-creator of your journey, empowering you to thrive in a global Web3 culture and a dynamic ecosystem tailored to your ambitions.
Our cultural hotspots combine art, tech, and entrepreneurship, creating physical and digital experiences that resonate with your self-image and desire for connection.
Crays transforms every destination into an adventure, offering freedom, creativity, and the chance to grow as part of a global community.
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Lisa-Maria Rest
Founding Member of CRAYS Association
'Start by doing what's necessary; then do what's possible; and suddenly you are doing the impossible'
The Crays brand embodies our core principle of freedom—freedom of mind, freedom to create, and freedom to redefine how we use places and spaces.
By blending creativity, innovation, and cutting-edge technology, Crays delivers real-life solutions for how we live, work, and connect in an increasingly dynamic world. We integrate the best of our knowledge with the spirit of discovery and a touch of playfulness, creating spaces that inspire productivity, collaboration, and joy.
Crays isn’t just about spaces—it’s about empowering a lifestyle that thrives on creativity, connection, and community-driven experiences.
Our partners are lifestyle brands that align with Crays' values, aspirations, and the dynamic culture of our community. These partnerships go beyond marketing—they are about inspiring, guiding, and motivating individuals to live more creatively and authentically.
Together with Crays, these brands aim to seamlessly integrate their products into the lives of our members, becoming an integral part of their identity and daily experiences. By collaborating, we redefine lifestyle as something that not only reflects but also elevates the way people live, work, and play.
Crays, together with our digital partners, is paving the way for Web 3.0 to become the ultimate lifestyle brand. Embracing blockchain and Web 3.0 is not just a technological shift—it’s a lifestyle choice rooted in intentionality, self-discipline, and personal agency.
Crays represents a community-driven movement for those who seek to live with purpose, blending innovation with values. With Crays and our partners, Web 3.0 will truly shine as the foundation for a bold, new way of life.
At Crays, we’re building something different—our members aren’t just users of the space; they are co-creators. Every Crays member actively contributes to shaping the future of our global network, blending the digital and real worlds to form a vibrant community of individuals who work, live, and play together.
Have you ever noticed how brands are deeply woven into almost every aspect of our lives—except where we live? Sure, we have brands for our furniture, kitchenware, and even cleaning supplies. But when it comes to the spaces we call home, there's no brand redefining the experience of living itself.
That’s where Crays and our partners come in. We’re here to change how you live, creating spaces that blend lifestyle, technology, and community into something truly extraordinary.
The concept of naming buildings in unique ways is intriguing, but let’s face it—most of the time, it’s just a marketing gimmick.
At Crays, we see things differently. Branded housing, to us, isn’t just about making a building sound appealing; it’s about unlocking its potential to offer real advantages and meaningful experiences.
We aim to bring true value to branded living, turning it into something far more impactful than just a name.
Imagine if your tenant experience were managed by a brand, just like the other products and services in your life—designed with customer-centric innovation at its core.
At Crays, our mission is to redefine renting by elevating the experience at every touchpoint. We’re not just offering spaces; we’re crafting a lifestyle centered on your needs. This is where branded housing truly shines, setting a new standard for living with thoughtful design, community, and seamless service.
Meet like-minded individuals
+41 176 460 63 543 or team@crays.world
